The UK’s largest network of small business accountants has started advertising across a number of terrestrial and digital TV channels.
TaxAssist Accountants has invested in a TV advertising campaign to raise brand awareness as part of the national marketing package offered to its 200-stong franchise network. This is complemented by a newly designed website and new online and offline marketing materials.
Celebrated as a forward thinking and digital-ready network, TaxAssist Accountants is known for breaking with tradition in an industry that has not experienced this before in its drive to become the one-stop shop for small businesses.
James Mattam, Group Business Development Director, said: “Our ‘Get All Relaxed About Tax’ campaign highlights the different types of clients who deal with us on a regular basis and shows the experience they receive when they leave the accounts and tax to the experts and focus on what they love doing – running and growing their own business.
“We are a people-based business but we also recognise people want to use technology to be able to access useful data about their business. We offer a best of both worlds approach for those who enjoy using tech and those who prefer just to come in and talk to us. With more than 290 TaxAssist Accountants offices across the UK, our accountancy network is ideally placed to service the increased demand from small businesses who will need extra advice and support to deal with changes such as HMRC’s Making Tax Digital initiative.”
The TaxAssist Accountants franchise has been operating successfully for more than 23 years and has helped hundreds of people to establish their own accounting practice.
There are many benefits to joining a franchise rather than operating independently, but arguably the biggest benefit is the marketing and buying power of a well-known brand giving each individual franchisee a massive advantage over the competition.
If you are interested in find out more about operating a practice under the TaxAssist Accountants brand name please contact us.