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Established for over 6 years, an excellent online retailer of screen protectors. Very strong profit margins and plenty of repeat custom. This well established business continues to thrive as consumers purchase more and more technology which all need screen protection.
The business has become an extremely well established trademarked own brand online retailer specialising in screen protection of electronic devices. The range on offer is one of the widest available online and shipped internationally to customers from all corners of the globe, 85% of current sales is in the UK and all trade is online. With hundreds of thousands of screen protectors sold throughout the past few years, the brand is highly recognisable and has incredible appeal to customers.
The business has developed an enviable Ebay and Amazon presence and strong social media following that results in a high degree of direct sales and such customers that begin their relationship with this retailer through its Ebay and Amazon accounts and go on to become long term customers with the retail website.
The real power and energy of the online shop comes from the quality and reputation of the Ebay, amazon and social media activities, the nature and quality of the online following and the high levels of customer service and satisfaction they generate.
Not surprisingly, the online shops enjoy a good level of patronage – including many international customers; the store enjoys a high percentage of repeat custom, empowered by the nature of the products and quality represented.
The business is hugely cash generative, with enviable profit margins, and a low requirement for working capital, as with the nature of retail, cash is received immediately on order of a product, whilst the businesses creditors do not get paid until after 30 days for many services.
The business operates as a premium manufacturer of film based screen protectors with direct retail channels to customers by selling on eBay, Amazon and its own website. Screen protectors are offered for electronic devices such as mobile phones, tablet computers, smart watches and cameras.
The screen protector brand has attracted a large fan base of customers who constantly purchase new screen protractors for their new devices. The customer’s loyalty spreads out to their family and friends through recommendation, so the brand has only gotten stronger throughout the years. With hundreds of thousands of screen protectors sold under the brand name to hundreds of thousands of unique customers, there is a huge market for the product.
There are some wholesale customers that support the brands products in shopping centres, and retail stores across Europe. Whilst interest for carrying the brands products has increased as the businesses receives many requests for information.
eBay account - combined feedback of 100,000+ positive feedback, Top Rated seller with low fees. The account has unlimited monthly listing/selling limit, which has taken time to build up. The accounts is in very good standing with eBay. It benefits from eBay seller fee discounts, superior listing rankings and other Top Rated Seller benefits.
Corporate PayPal account: Large volume of sales through the account brings the fee down to just 1.9% per transaction. In very good standing with PayPal. Good history allowing for a Working Capital loan if required.
Amazon – Well established Amazon account with excellent feedback after selling tens of thousands of products.
Website - Built on a professional shopping cart platform that can be easily scaled upwards, this website is easy to maintain offering easy checkout from paypal and apple pay to credit cards. The shopping cart platform allows full control of the website whilst utilising the strength of the shopping cart platform for high service levels and excellent uptime.
The business current operates from the owner’s family home in the West Midlands, in England, thus can be easily relocated to another premises, whether another family home or a dedicated unit. Ideally the space requirement would be circa 300 sq feet to accommodate the manufacturing, dispatch and warehousing space with room to expand as the business rapidly expands.
• Increasing Amazon exposure, the brand has been approached directly by Amazon Retail to sell large wholesale quantities so Amazon can sell the product themselves, and also invited the Brand to Participate in the Prime program to accelerate growth.
• Greater focus on own website to access additional audiences, increase conversions at attractive cost, increase margins. • Additional product lines such as glass screen protectors, mobile phone cases, chargers and accessories could also use the same established branding.
• Wholesale – Expand our network of wholesale customers globally
• Physical store(s)
• Outsourcing production to China to increase supply and reduce costs
Over 1.6 billion smart phones were sold globally in 2017, Europe’s market being around 200 million smart phones per year. Each smartphone customer will purchase ancillary products such as Screen protectors and accessories for their smart phones creating a huge market for the brands product. Furthermore, there is a huge cyclical effect as smart phones are replaced due to obsolescence and damage. The average life of a smart phone is roughly 2 years ensuring continued business.
The owner has operated the business for 6 years building it from a small start up to its current international scale. With considerable rapid growth still continuing, the owner has other business commitments, so believes it is time to hand over the reigns to someone who can further the business and extract its full potential.
24/7 online presence
Owner will provide extensive and detailed support and training to the buyer to ensure a smooth transfer of the business.
This will cover all current operations, from manufacture, to dispatch, customer service and maintenance.
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